Product and brand information management
Abstract
This article examines product and brand information management and identifies its broad contribution to accounting research. Brands and products are one of the most important things to help companies in creating and developing products. Today's technological systems make it easier for accountants and managers to produce financial and non-financial information. A product will be increasingly known to the public if the management of brand information from the product reaches prospective buyers and makes potential buyers / clients interested in the product.
How to Cite This Article
Aulia Hafni El Sima, Chairunnisa Siregar, Iskandar Muda (2021). Product and brand information management. International Journal of Multidisciplinary Research and Growth Evaluation (IJMRGE), 2(1), 300-302.