Byung-Chulhan analyses the symptoms of the era of self-display and self-exposure of subjects in the digital age around the concept of "the society of transparency", criticizes people's excessive pursuit of transparency in today's society, and gives suggestions on how to get out of trouble based on this. Based on Byung-Chulhan's analysis of the the society of transparency, this paper focuses on the publishing industry, the core industry of knowledge content production in the current society, analyzes the flow changes of certainty and negativity in the publishing industry driven by the wave of technology, and comprehensively warns the upgrading and iteration of the publishing format from the critical perspective of Byung-Chul han to the society of transparency. At the same time, it makes suggestions for publishers and readers to work together to get rid of the dilemma, and calls for more attention and care in the face of increasingly transparent social forms.