Developing Cross-Cultural Competencies through Curriculum Design in Business English Programs at Zhaoqing University
Abstract
This study explores the intricate relationship between curriculum design and student capability development in the Business English program at Zhaoqing University. The research underlines how the curriculum not only imparts essential business and language skills but also fosters critical thinking, innovation, and Cross-Cultural competencies necessary for the global business environment. Through a qualitative analysis of course structures, teaching methodologies, and student feedback, the study identifies key factors that influence educational outcomes. These include the integration of practical business simulations, emphasis on continuous learning, and the alignment of course content with market needs. The findings suggest that a well-designed curriculum enhances student engagement, facilitates lifelong learning, and prepares graduates for professional challenges in international business settings. The study contributes to the broader discourse on curriculum effectiveness in higher education, offering insights that can guide future educational strategies and policy-making in Business English programs.
How to Cite This Article
Guo Nyuhuan (2024). Developing Cross-Cultural Competencies through Curriculum Design in Business English Programs at Zhaoqing University . International Journal of Multidisciplinary Research and Growth Evaluation (IJMRGE), 5(5), 961-969. DOI: https://doi.org/10.54660/.IJMRGE.2024.5.5.961-969