Growth process - A 5 step growth process to build, run and optimize a growth engine
Abstract
This paper presents a structured and systematic approach to driving sustainable growth in businesses, specifically focusing on subscription models. The study explores a five-step framework that emphasizes data-driven methodologies, iterative improvements, and cross-functional collaboration. The proposed strategies aim to optimize key aspects such as acquisition, retention, and operational efficiency, supported by guiding principles and actionable insights. This framework is intended as a resource for organizations aiming to establish scalable growth engines.
How to Cite This Article
Shikha Agarwal (2025). Growth process - A 5 step growth process to build, run and optimize a growth engine . International Journal of Multidisciplinary Research and Growth Evaluation (IJMRGE), 6(2), 1819-1822. DOI: https://doi.org/10.54660/.IJMRGE.2025.6.2.1819-1822