The development process of CRM system at VinMart in Vietnam
Abstract
Up to now, Vietnam is still considered as one of the potential markets of CRM but the development speed is quite slow. In the context of supply and demand, but the freezing of the CRM market in the past time makes many people doubt the feasibility of the CRM system for domestic enterprises. Therefore, the formation and development of CRM is very important for Vinmart, this is one of the issues that need most attention today.
How to Cite This Article
Nguyen Hoang Tien, Pham Thi Diem, Nguyen Thanh Vu, Bui Xuan Bien, Vu Tuan Anh, Nguyen Van Dat, Van Thi Vang (2021). The development process of CRM system at VinMart in Vietnam. International Journal of Multidisciplinary Research and Growth Evaluation (IJMRGE), 2(4), 728-736.