This study aims to examine and analyze the influence of product quality, price, promotion, and taste on customer satisfaction. The problems encountered at Restu Bunda Waroeng include poor product quality, excessively high prices, infrequent promotions, and inconsistent taste, all of which have led to declining customer satisfaction. At Restu Bunda Waroeng, customers complain that product quality does not meet expectations, leading to decreased customer satisfaction. Restu Bunda Waroeng's prices do not match the product quality, service, or experience, leading to decreased customer satisfaction. Restu Bunda Waroeng's infrequent social media promotions have led to decreased customer satisfaction. Consumer expectations regarding the desired taste have also been mismatched, leading to decreased customer satisfaction. This study employed quantitative research with a sample of 192 respondents. Data analysis used multiple linear regression with saturated sampling. The conclusion of this study is that product quality, price, promotion, and taste partially have a positive and significant effect on job satisfaction. Simultaneously, product quality, price, promotion, and taste all influence customer satisfaction.